CARFAX title brands explained

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Quick summary
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What a title brand is (and why it exists)

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Common title brands and what they usually mean

Salvage

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Rebuilt / Reconstructed

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Flood

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Lemon / Manufacturer Buyback

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Odometer / Mileage brand

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Hail, theft/recovery, and other state-specific brands

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What to verify before you buy a branded title car

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How title brands affect pricing

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State-to-state variation (why you must verify)

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Run the VIN and compare sources

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FAQ

A title brand is a notation added by a state or authority that flags a vehicle's history (for example salvage, rebuilt, flood, lemon/buyback). Brands can affect registration, insurance, and resale value.

Not always, but it signals a total loss or significant event. Salvage vehicles carry higher risk and often require extra documentation and inspection before purchase.

Salvage usually means the vehicle is not road-legal until repaired and inspected. Rebuilt (or reconstructed) typically means it was repaired and passed required inspections—rules vary by state.

Yes. Reporting depends on data availability and timing. Always verify title status with the seller documents and your state DMV process.

Coverage varies by insurer and brand type. Some insurers limit coverage or require inspection documentation, especially for salvage/rebuilt.

Flood branding is a serious risk because corrosion and electrical issues can be long-term. Many buyers avoid them unless they have specialized inspection and repair capability.
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